Contagious Campaign of the Month: Corona beer offers fishermen money for plastic
Corona organised the tournament in part to show local fishermen that they could make money by removing plastic from the ocean by taking it to recycling plants.
Contagious Campaign of the Month
Contagious Campaign of the Month: FMCG brand fights hunger with rooftop food farms
Knorr and agency FP7 McCann in Cairo created Rooftop Farms: sustainable, hydroponic gardens atop buildings where crops could grow despite the heat.
Contagious Campaign of the Month: Allbirds tags shoes’ carbon footprint
Allbirds also addressed the world’s leading fashion brands with an open letter, requesting widespread adoption of its Life Cycle Assessment tool and product labelling idea.